So tomorrow 1st December is World AIDS Day and I just wanted to share with you the things that M.A.C are going to be doing to help out this wonderful and very important cause. I will also go on to tell you how we as a beauty community can help out.
Makeup artists from M∙A∙C Cosmetics in London, Edinburgh and Dublin will be swapping their make up kits for red ribbons tomorrow to participate in a company-wide volunteer effort to honor World AIDS Day.
M∙A∙C artists will be pitching in at various different charity centers and helping raise awareness all over the country. They will be in London at London’s 'Positive East' (supported by M.A.C since 2006), giving up some of their free time to decorate service areas and meeting rooms which are frequently used by visitors to both Charities. Then, on to Edinburgh's 'Waverly Care' center which M.A.C has been helping out for over 10 years. They will also be raising awareness on World AIDS day in Dublin, where M.A.C friends and colleagues are joining the Open Heart House charity “Sleep Out”. This will be the inaugural Open Heart House “Sleep Out” and it is a great way for M∙A∙C to develop the support it has given to this charity since January 2000.
Over the years M.A.C. Cosmetics has donated a combined total of over £230,000 to these charities for various projects.
Here is where we can do our bit: buying a gorgeous lipstick or lip gloss. Simple! Christmas is almost here and the perfect girly gift this year would be one of the Viva Glam lipstick's or lip glosses. Slightly earlier on in the year I am sure most of you were aware that Lady Gaga and Cyndi Lauper collaborated with M.A.C and launched their very own personalised Viva Glam lipsticks and lip glosses. I personally bought both the lippies and I think they are absolutely gorgeous - so creamy and bright! And the best part? All the proceeds from each Viva Glam purchase goes towards helping the M.A.C AIDS Fund.
Here are a couple of swatches of the lipsticks. Viva Glam Gaga on the left (a bright bubblegum pink) and Viva Glam Cyndi on the right (a warm glossy red).
Did you know that one Viva Glam purchase can…
♥ Provide 1 nutritious meal for a support group for 2 days
♥ Provide support and education for 5 pregnant women diagnosed with HIV/AIDS giving them the tools to prevent transmission to their unborn child
♥ Buy 1 pair of school shoes for a child orphaned by AIDS
♥ Purchase 1 school starter pack of stationery for a child orphaned by AIDS
♥ Buy 1 vegetable seed starter pack for a community garden
♥ Purchase health education posters for a child care resource center
♥ Provide 1 Party Pack for a child to celebrate Christmas, Easter or a birthday.
Since the inception of the M∙A∙C Aids Fund, together we have raised in excess of $190,000,000
Wow!
(Since 1998, through the sale of Viva Glam lipsticks and lip glosses, the UK and Eire have raised over £4.4m), which is a fantastic achievement towards the help & support of people who are living with HIV & AIDS.
To sum things up, I urge you to go out and purchase one of the M.A.C Viva Glam products for a loved one over this Christmas period - I can guarantee they will love it! Let's get the ball rolling and do our bit to help out World AIDS day tomorrow (December 1st 2010) and make our lips look luscious in the process!
Read more about World Aids Day here: http://www.worldaidsday.org/
Purchase the M.A.C Viva Glam Products here: http://www.maccosmetics.co.uk/
Read more about World Aids Day here: http://www.worldaidsday.org/
Purchase the M.A.C Viva Glam Products here: http://www.maccosmetics.co.uk/
Good luck girlies!
Sara x
